Before RIM launched App World, BlackBerry users scoured the net to find apps, and learned about new apps on blogs or by word-of-mouth. The tremendous success of the Apple's App Store sparked handset makers and wireless carriers to create their own smartphone application stores. RIM created App World to make it easier for BlackBerry developers to get their apps to BlackBerry users, and to make it easier for BlackBerry users to find the apps they're looking for. Here are 5 reasons to start using App World.
- Compare competing applications in one place. If there are several apps that provide functionality you need, you can compare their ratings and reviews on app world. Instead of Googling the apps or their developers to see what other people like, you have reviews and ratings at your fingertips.
- App World notifies you when apps you installed are updated. As long as you install apps using App World, the application will notify you when each application is updated in App World.
- App World lets you easily uninstall and reinstall applications. App World keeps a list of uninstalled apps, so if you decide that you really need an application, choose it from the list of Uninstalled apps in My World and reinstall it.
- Purchasing apps is quick and easy. You only have to set up your payment information once instead of entering it at several app developer sites. Once you set up carrier billing, PayPal, or enter your credit card information, you can buy apps with one click.
- Join a community of BlackBerry fans. App World makes it easy to leave feedback and ratings of applications, and it also makes it easy to get application support from developers. By participating in the App World community, you support BlackBerry software development and help shape future apps.

